Screen Printing or Custom Embroidery – Which Method to Choose?

Promotional products custom printed with business logo and name can reach out to wider audience thereby increasing the reach of the product or service. Cufflinks, t-shirts, calendars, pen holders, bags and t-shirts are some of the common examples. Providing custom embroidered garments for the staff is also a sure shot way of branding your business. But how to get the logos or brand name printed on the apparel? You have two options – either you may opt for embroidery services or worldwide screen printing services (aka silk screen or serigraphy). How to make a choice? Each decoration method is different and each has its own set of benefits and drawbacks. As a business owner or marketer, your responsibility is to choose the right method that fits to your needs and fall within your means.

Embroidery, as we all know, is decorating a fabric using needle and thread. Images are reproduced on the fabric by stitching different colour threads. On the other hand, apparel screen printing uses mesh screens or stencils and ink to print the image on garments. A design is imposed on the screen and the ink is forced through the mesh, whereas the blank areas are coated with an impermeable substance.

Generally, there are three factors to consider when you are deciding what decoration method to use for the garments – appeal, cost and suitability.  When it comes to the look, West Coast embroidery is considered as a classier choice. Screen printed designs look like painted, but embroideries ends up being three dimensional and it pops up attention. Moreover, serigraphy can’t be used on rough surfaces as it may peel off. Custom embroidery services in Las Vegas and other localities are often priced on the basis of number of stitches used to create the design. In contrary, pricing of serigraphy is dependent on the number of apparels and number of colours in the design.

In summary, embroidery is the best choice to use on uniforms and for producing small quantities of promotional products whereas screen printing is ideal to use on t-shirts and for printing large quantities of promotional items. No matter whether you choose silk screen or embroidery service, make sure to choose a reliable company like Royal Pacific (royalpacificlv.com) to trust with your printing works. 

Applications of Screen Printing

Screen printing has been around since a long time. In fact, the history of silk printing is dated as far back as 960 AD in China. It was in late 1700s, screen printing was first brought to Western Europe. Invention of rotary silk screen press and fully automated printing and drying machines accelerated the popularity of silk screen printing method. The printing process mainly uses a stencil, squeegee, ink and mesh stretched tightly over a frame. Ink is forced though the mesh openings using a squeegee which further results in the image printing on the substrate.Even now, serigraphy remains as one of the most economical and versatile printing processes. Screen printing is popular in both fine arts and commercial printing. Not just on fabrics, but serigraphy is used to create prints on wide variety of material surfaces including ceramics, wood, paper, glass, metal and plastic to mention a few. Let us check out the applications of worldwide screen printing services.

1. Textile industry is one of the top most users of silk printing. Long lasting and high quality designs are printed on a wide variety of fabrics that range from cotton and organza to silk and polyester. Since it is an ideal choice for bulk orders and larger design prints, textile industry have been making the best out of serigraphy. West Coast embroidery screen printing technique is also used for custom designed upholstery, drapes, cushion covers, linens and other household and lifestyle requirements.

2. Business houses that are in search for affordable yet attractive advertising strategies often go for screen printing services. Since silk printing is cost effective for larger batches, businesses consider it as an effective way for creating the best promotional materials including custom t-shirts, flyers, bags, coffee mugs and hats to mention a few.

3. Sports industry takes advantage of the serigraphy and custom embroidery in Las Vegas. T-shirts or banners printed with the logos of popular teams, baseball bats, caps and sweat shirts are some of the best options to support sports heroes and athletic programs. Royal Pacific (Royalpacificlv.com), for instance, is such a reputed screen printing shop that has been providing the best quality screen printing services and souvenirs for its clients.

Above mentioned are some of the many sectors where screen printing technique is used. Top-notch results and possibilities of diverse color combinations make the serigraphy a mostly sought after choice.

Choosing a Screen Printing Shop? Here are 4 Major Factors to Consider

Screen printing, also known as serigraphy or silkscreen has an origin that dates back 1,000 years to China during the Song Dynasty. It was Pop artist Andy Warhol who made this printing popular by printing out Marilyn Monroe paintings in garish colours. These depictions quickly gained fame and popularity all across the globe. Production of vibrant serigraphs soon turned as a trend. Nowadays, screen printing is used to print on a diverse range of substrates including paper, plastics, glass, metals, fabrics and nylon. If you are running a textile shop or wish to avail worldwide screen printing services for your business promotion, then it is recommended to find a reputed screen printing company. There are a lot of screen printing shops in Las Vegas and around, but choosing the best is a tedious task. Below given are some factors to look for when choosing a serigraph printing company.

 Service: No matter whether you are in search for t-shirt printing or promotional product printing services, quality is quintessential. That is why you need to look for the service quality of the company. Collecting samples and taking a close inspection is recommended, especially if you need custom embroidery services in Las Vegas.

 Experience: How long they have been in this business? Choosing a company with extensive industry specific experience in serigraphy or West Coast Embroidery is ideal as they are more likely to have a well-built reputation and a deep understanding of the printing technologies.  Technology and expertise: Technology is transforming rapidly and printing is no exception. Look for a company equipped with the latest technology and tools. For instance, Royal Pacific (Royalpacificlv.com) with 25 years of experience in the business has automated presses that can run up to 14 colours.

 Turnaround time: Customers always need their products quickly. So you need to choose a company that value the time of its customers. Professional service providers are staffed and equipped to complete the jobs with highest quality and fastest turnaround time.

So, next time when you are in need for serigraphy or shirt embroidery services in Las Vegas, then make it a point to take the above listed factors into consideration.

3 Step Guide to Choose a Quality Screen Printing Company

Screen printing or serigraphy was developed in China and was then adapted by other Asian countries. Even though screen printing was introduced to Western Europe sometime in the late 18th century, it didn’t gain large acceptance. Screen printing gained fame when the artist Andy Warhol used this printing technique for his paintings. Being a versatile and cost-effective method compared to the conventional printing techniques, West Coast screen printing services have become an ideal choice for the business owners to create high quality marketing materials. But with the growing number of screen printing companies, it might be difficult to pick and choose the right service provider. So, we have compiled a step-by-step guide that would help you choose the best company offering quality screenprinting services in Las Vegas or in your locality.

1. Define your needs and set a budget: Have a sound understanding about your requirements. Are you planning to create high quality promotional materials for your business? If yes, then do you need silkscreen prints or Embroidery services in Las Vegas for creating customized marketing solutions? Is your business planning to launch custom printed t-shirts, banners, bags, caps or coffee mugs? Do consider your business objectives and budget before making a choice.

2. Research: Make internet your best friend in order to locate acompany offering worldwide screen printing services. Search engines can offer you overwhelming number of options and it is your task to pick and choose the best. Go through the company website, check their portfolio and go through the customer testimonials to get a better understanding about the company. Browse through genuine web sources to find trustworthy reviews and ratings related to the prospective screen printing company.

3. Schedule a meeting: List out at the least three to four companies. Call them up and arrange a meeting. Be prepared with a list of questions that help you collect more details about their industry-specific expertise, experience, product quality, printing technology, costs and turnaround time. Compare the options side by side and make a right choice.

Choosing a reputed screen printing company like Royal Pacific of Las Vegas (royalpacificlv.com) takes detailed planning, research and company. But the time and efforts you spend will be worth it.