Screen Printing or Custom Embroidery – Which Method to Choose?

Promotional products custom printed with business logo and name can reach out to wider audience thereby increasing the reach of the product or service. Cufflinks, t-shirts, calendars, pen holders, bags and t-shirts are some of the common examples. Providing custom embroidered garments for the staff is also a sure shot way of branding your business. But how to get the logos or brand name printed on the apparel? You have two options – either you may opt for embroidery services or worldwide screen printing services (aka silk screen or serigraphy). How to make a choice? Each decoration method is different and each has its own set of benefits and drawbacks. As a business owner or marketer, your responsibility is to choose the right method that fits to your needs and fall within your means.

Embroidery, as we all know, is decorating a fabric using needle and thread. Images are reproduced on the fabric by stitching different colour threads. On the other hand, apparel screen printing uses mesh screens or stencils and ink to print the image on garments. A design is imposed on the screen and the ink is forced through the mesh, whereas the blank areas are coated with an impermeable substance.

Generally, there are three factors to consider when you are deciding what decoration method to use for the garments – appeal, cost and suitability.  When it comes to the look, West Coast embroidery is considered as a classier choice. Screen printed designs look like painted, but embroideries ends up being three dimensional and it pops up attention. Moreover, serigraphy can’t be used on rough surfaces as it may peel off. Custom embroidery services in Las Vegas and other localities are often priced on the basis of number of stitches used to create the design. In contrary, pricing of serigraphy is dependent on the number of apparels and number of colours in the design.

In summary, embroidery is the best choice to use on uniforms and for producing small quantities of promotional products whereas screen printing is ideal to use on t-shirts and for printing large quantities of promotional items. No matter whether you choose silk screen or embroidery service, make sure to choose a reliable company like Royal Pacific (royalpacificlv.com) to trust with your printing works. 

Applications of Screen Printing

Screen printing has been around since a long time. In fact, the history of silk printing is dated as far back as 960 AD in China. It was in late 1700s, screen printing was first brought to Western Europe. Invention of rotary silk screen press and fully automated printing and drying machines accelerated the popularity of silk screen printing method. The printing process mainly uses a stencil, squeegee, ink and mesh stretched tightly over a frame. Ink is forced though the mesh openings using a squeegee which further results in the image printing on the substrate.Even now, serigraphy remains as one of the most economical and versatile printing processes. Screen printing is popular in both fine arts and commercial printing. Not just on fabrics, but serigraphy is used to create prints on wide variety of material surfaces including ceramics, wood, paper, glass, metal and plastic to mention a few. Let us check out the applications of worldwide screen printing services.

1. Textile industry is one of the top most users of silk printing. Long lasting and high quality designs are printed on a wide variety of fabrics that range from cotton and organza to silk and polyester. Since it is an ideal choice for bulk orders and larger design prints, textile industry have been making the best out of serigraphy. West Coast embroidery screen printing technique is also used for custom designed upholstery, drapes, cushion covers, linens and other household and lifestyle requirements.

2. Business houses that are in search for affordable yet attractive advertising strategies often go for screen printing services. Since silk printing is cost effective for larger batches, businesses consider it as an effective way for creating the best promotional materials including custom t-shirts, flyers, bags, coffee mugs and hats to mention a few.

3. Sports industry takes advantage of the serigraphy and custom embroidery in Las Vegas. T-shirts or banners printed with the logos of popular teams, baseball bats, caps and sweat shirts are some of the best options to support sports heroes and athletic programs. Royal Pacific (Royalpacificlv.com), for instance, is such a reputed screen printing shop that has been providing the best quality screen printing services and souvenirs for its clients.

Above mentioned are some of the many sectors where screen printing technique is used. Top-notch results and possibilities of diverse color combinations make the serigraphy a mostly sought after choice.