Tuesday 15 March 2016

Which is Best for Your Promotional Products?

Promotional campaign is one of the tried, tested and proven methods to increase the exposure of your business, provided you choose the right set of promotional products in West Coast that nails the target. But sometimes the choices can be a little overwhelming and you may consider it as a daunting task to make the right pick. Let us check out different printing process and some of the promo merchandise that they look best on.

• Screen printing: This method involves applying inked images to a wide variety of substrates with a stencil. Colours or premixed inks are applied to the printing surfaces by pressing through a porous screen. Also known as silkscreen, serigraphy, or serigraph printing, this time-tested stencilling technique is ideal for printing items in bulk. Bags, plastic pens, t-shirts and umbrella are some of the best products to use West Coast screen printing.

• Digital printing: Data and images stores in digital media are transferred to the computer printers for printing on the substrates. Allowing you to make use of a whole bunch of shades, this printing technique can be easily customized to your needs. If you are planning to run small orders with varied data capability, then digital printing is the best bet. Mouse pads, note pads and magnets are some of the best products to use digital printing.

• Embroidery: An ancient variety of decorative needlework which is used to create designs and pictures on the fabric. In recent years, embroidery shops in Las Vegas and across the world have embraced the digitization of this method. Nowadays, the artwork or logo is digitized and then assigned colour threads. The substrates (fabric materials) are placed in the embroidery machine and the images are printed onto the cloth. T-shirts, caps, bags and towels are some of the best products to use embroidery. Above listed are some of the common printing processes used on the promotional products.

No matter whether you have chosen choosing embroidery, digital or apparel screen printing in Las Vegas, make it a point to find the best service providers to do your business with. Royal Pacific (royalpacificlv.com) is a reputed company that can offer you customised printing solutions at competitive prices.

Sunday 6 March 2016

Using Promotional Products for Your Business

Giving away promotional products in Las Vegas or any other locality can be considered as a smart move to garner interest of the targeted audience. Most of the business enterprises underestimate the role of promotional products in West Coast and other localities.However, the research statistics have proved that the promotional advertising ensure the highest recall rate. What does that mean to you? Your business product or service will be remembered among the customer base for a long time. In most cases, promo items will remain with the customers for more than months or years thereby giving your business an increased market exposure. If you have decided to introduce this effective marketing technique, then it is essential to keep the following tips in mind. Go ahead and take a look.

1. Pick and choose the most useful giveaways for your business. But make sure that is somewhat related to brand services and products. Seeking expertise from the skilled marketers and sales consultants can prove beneficial.

2. Devise a layout. Let us assume that you have decided to give away t-shirts, the next step is to determine the style, design and colour options. Your brand logo crafted along with catchy messages can be a wise decision.

3. Decide between screen printing and shirt embroidery in Las Vegas. Both the methods have pros and cons. So, it is your responsibility to evaluate both the options in accordance with your requirements. Embroidery method is ideal for printing out smaller quantities of promo items whereas serigraph (screen printing) is best suitable for producing large quantities of promo products at low prices.

4. Find a reputed company like Royal Pacific (royalpacificlv.com) to do business with. Browse through the web sources to choose the best company that offers quality promo products at competitive prices. No matter whether you have chosen embroidery or screen printing services in Las Vegas, make it a point to review their samples before placing orders.

5. Track effectiveness of your marketing technique often. Performing a continuous follow up of your advertising campaign is essential to track your returns on investment. Above all, never sacrifice the quality of promotional items for the sake of cheap prices, as it reflects your business reputation and value.